Baye, M.R. (no date) Managerial economics and business strategy. 8th ed. Boston: McGraw-Hill Irwin.
Besanko, D. (2017) Economics of strategy. 7th edn. Wiley.
McCann, B.T. and Froeb, L.M. (2013) Managerial economics: a problem solving approach. 3rd ed. Mason, Ohio: Cengage Learning. Available at: https://ebookcentral.proquest.com/lib/bilibrary/detail.action?docID=5132724.